Outbound

Sequences & follow-ups

Multi-step outreach after connect — and how sequences interact with pipeline stages.

Last updated: July 2026

What sequences do

A sequence is a timed series of touchpoints after someone connects — for example personalized video, voice note, and follow-up messages.

Fulreach sends each step on schedule, respects your send windows, and stops when the prospect replies so you don't spam active conversations.

How sequences tie to pipeline stages

StageWhat usually happens
InitiatedConnection accepted. Your Stage A sequence runs — first outreach and follow-ups.
EngagedThey replied or you moved them here. Stage A automation stops. You handle the thread manually or start a nurture sequence if configured.
QualifiedMoving toward a meeting — often after a positive back-and-forth or a 👍 reaction on a key message.
BookedMeeting scheduled. No more automated outreach needed for this prospect.

You can move stages manually in the inbox. Fulreach may also advance stages automatically when certain signals arrive (for example a thumbs-up on a video).

What you configure

On each campaign you choose:

  • Which sequence runs on accept (Stage A).
  • Optional Stage B / C sequences for nurture after engagement.
  • Whether Stage A is enabled — you can run a campaign for invites only and turn sequences on later.

Sequence steps can be text, voice, image, video, or Smart follow-up (generates a re-engagement message from your offer + prospect at send time, with a required fallback). In the inbox, Suggest reply drafts a response for you to review before sending.

When automation stops

Sequences cancel when:

  • The prospect replies (inbound message).
  • You send manually and take over the thread.
  • You move them to Engaged or mark Do not contact.

If follow-ups suddenly stop after a reply, that's intentional — check the inbox and continue the conversation yourself.

Practical tips

  • Keep early steps short — personalized video or voice, then a light follow-up.
  • Align sequence timing with your send windows.
  • Pair outbound with post types so warm prospects recognize your name when the invite lands.

What's next?